Articles
Increase Voter Turnout With One Simple Question
Sometimes elections, particularly local elections, come down to only a handful of votes. While all the moral support in the world is nice, a candidate cannot win an election until they get their supporters into the voting booth. So how can a campaign get more...
Best Practices for Online Donations
Fundraising is crucial to winning an election. With the ease of online donation platforms, even local candidates are raising money digitally. But once you’ve secured those all-important donations, it’s important to have a strategy for handling donors effectively. From...
Engaging Supporters through Email: Effective Strategies
When it comes to soliciting donations and volunteers via email, it's important to remember that people are more likely to contribute their time and money when they feel a genuine connection to a candidate or cause. Simply bombarding your subscribers with repetitive...
Do Your Potential Volunteers Know What They Are Getting Into?
When reaching out to potential volunteers, are you simply requesting their basic contact information like name, email address, and phone number? While it's a good start, you can take your volunteer recruitment to the next level by providing more details and options....
Are You Asking For Less Money Than You Should?
Asking for donations can be a challenging task, particularly when running for a local office. Finding the right balance when requesting donations is crucial. On the one hand, setting the minimum donation too high may discourage potential supporters who are willing to...
Free Tools to Improve Your Writing
As a political candidate, your written material is always subject to scrutiny. They have to be careful about what they write, how they write it and the way their material may present itself. Proofreading is an important part of the writing process. It ensures that...