Your campaign’s commitment to social networking should be consistent and informative. Even if you just have a few followers to start, regularly providing interesting news, updates and information will keep them informed and attract new followers. Putting together and following a campaign social media schedule will help keep your efforts on track and make it easier to keep track of both you and your opponent’s online activities.
This sample social networking schedule can be used as a springboard to create one of your own that reflects your schedule, resources and campaign outreach efforts.
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