Most individuals and even businesses do not have a clear strategy for their social media activities. Fortunately, political campaigns already have a goal in place. It is to build exposure and attract support.
After creating your social media accounts, the next part is determining how you will promote your campaign. How will you make sure that you are posting the right material? When should you post? How often? If you don’t have a plan for how and when to post updates, now is the time to create one.
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