video-cameraIn our previous posts, we covered how to optimize your campaign’s Twitter and Facebook presence for SEO. This time around, we’re focusing on YouTube. If your campaign is using video, having a YouTube channel is a must.

Not too long ago, a video on YouTube with just a relevant keyword in the title would probably rank in the top 10 results. But today there is so much competition in video content that optimizing YouTube videos is essential to attracting views. These SEO tips will not only improve video rankings YouTube, but also in search results on Google.

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