Tag Archives: online advertising

Targeting Facebook Users For Political Purposes

Here are eight ways to target Facebook usefacebook adsrs for political advertising.

With a little research, you can put your message before Federal and State leaders and their associates. These techniques can be also useful for other organizations.

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Pay Per Click Campaign Advertising



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When your website is indexed in the search engines and linked to from a variety of other sources, it will start to attract visitors and traffic from those sources. To further reach out and engage your audience will likely require some level of paid online advertising.

Fortunately, there are plenty of ways to advertise online. Lets go over the most important advertising sources for political campaigns.

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Using Adwords as an Online Focus Group



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Used properly, Google AdWords is a great source of data about your voters and their sentiment. It’s a tool that can simultaneously reach out to voters while providing research insights about them. And the cost – well, it’s a lot less than paying for a live focus group.

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Twitter Advertising



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  • And much more!

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In this video, we discuss Twitter advertising for your political campaign.

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Facebook Advertising



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A subscription to OnlineCandiateResources.com gets you instant access to:

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  • 275+ articles focused on online political campaigning
  • Downloadable campaign worksheets and checklists
  • Custom tools, including the Campaign Letter Generator, Search Tools and more
  • Political resources for fundraising, email and promotion
  • And much more!

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Getting people to Like your campaign on Facebook is just the first step. Don’t assume that just because someone simply ‘Likes’ your page, that they will actively follow your updates. In fact, it’s more likely than not that a follower will see very little of your activity.

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Campaign Website Packages and More!
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