Tag Archives: domain names

Domain Name Squatting And Other Dirty Tricks



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Domain squatting or cybersquatting is the term used for someone who registers a domain that infringes on another’s intellectual property or trademark. Some squatters attempt to sell the names back to rightful owners for a profit, while others use them to deceive web searchers and send them to a website they were not intending to visit.

Over the years, a number of celebrities have recaptured their own names that were being used as domain names. In most cases, the registrant (the cyber squatter) was attempting to profit on the celebrity’s fame.

But what if you’re not famous (or famous enough) to argue that your own name is a trademarked term?

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Choosing And Registering A Domain Name



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With the rise of social media, the role of the political campaign website has shifted somewhat from being the bulk of a candidate’s online presence to more of an informational hub. Regardless, a website is still critical as both an online platform and as a place to reference in your advertising.

In these lectures, we will go through the creation of a campaign website – from choosing a domain name to design considerations to actually building out the site. You will learn what is possible, the potential pitfalls, and how to deal with it all.

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Avoiding an Online Web and Print Disaster

disasterHere’s a problem a few of our clients have encountered: They’re all set to send out a candidate mailing when they realize that they have the wrong campaign domain name printed on the brochure! The horror! What could be worse?

It’s not the end of the world. If this happens to you, don’t panic.

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Should Your Domain Name Appear On Yard Signs?

It’s a good question. Should a yard sign include the domain name of the candidate? It it important or even necessary?

There are two schools of thought on this topic. There’s the promotional aspect to getting the domain name out there. Then there is the idea that a campaign yard sign is simply about name branding. Which is right?

When we first started working with political campaigns, websites were still somewhat of a novelty for local candidates. Back in the early 2000s, if you didn’t tell people about your campaign website, many people would not even think to look for you online. The internet was not as prevalent in households as it is today. These days, the internet is an important and growing influence on all things political.

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Watch Out For Fake Political Websites

As primary and general election season heats up, watch out for those decoy election websites! Over the last few years, it’s become an unfortunate online trend that is only gaining in popularity…

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